Digital Main Street / Letchworth Gateway Villages

Digital Main Street is a program that helps main street businesses achieve digital transformation through online learning, structured training programs, and one-on-one coaching support to help main street businesses grow and manage their operations through technology.


Digital Main Street is a program that helps main street businesses achieve digital transformation.


Digital Main Street (DMS) is an innovative online learning platform specifically designed for small businesses and start-ups aspiring to go digital. DMS’ free built-in tools and resources include a personalized digital assessment that evaluates your business’ current state of digital readiness and creates a step-by-step roadmap with recommendations on how to grow and manage your operations through technology. The program also includes access to structured training programs and one-on-one coaching support with the Digital Coaching Squad, a team of street-level coaches who help main street businesses grow and manage their operations through technology.

Digital Main Street was created by the Toronto Association of Business Improvement Areas (TABIA) with direct support from the City of Toronto. DMS is supported by a group of strategic business sponsors, including Google, MasterCard, Rogers, Microsoft and Shopify. Digital Main Street is now available for select areas in Western New York thanks to Letchworth Gateway Villages’ municipal consortium and USDA Rural Development. 

Services Provided

Business Planning

  • Diversification
  • Market Plan Development

Economic and Site Development

  • Economic Development
  • Revitalization

Events and Community Building

  • Neighborhood Fairs and Festivals

Financial Resources and Assistance

  • Microloans
  • Technology Grants

Human Resources, Workforce and Talent

  • Workforce Training

Internship Programs and Student Services

  • Internship and Co-op Programs
  • Student Marketing Projects
  • Student Placement
  • Student Research Projects
  • Student Training

Marketing and Sales

  • E-Commerce/Internet Marketing
  • Market Plan Development and Training
  • Student Marketing Projects
  • Website Development


  • One-on-One Counseling

Networking and Associations

  • Small Business/General

Nonprofit and Social Enterprise

  • Board Development
  • Funds Development
  • Strategic Planning
  • Technical Services

Public Policy and Government Relations

  • City Business Issues


  • Coworking
  • Site Location Assistance

Technical Assistance

  • Virtual Consulting and Online Services
  • Website Development


  • Business Plan Training and Assistance
  • E-Commerce/Internet Marketing
  • Marketing Plan Training
  • Online Courses and Videos
Primary Contact
Nicole Manapol
46 N. Main Street
Perry, New York 14530