Tag - Shop Local

Essentials of Digital Marketing (4-week course)

Learn the ins and outs of social media marketing, e-commerce, websites, and more so that you can efficiently market your business! Join us each Tuesday in April, from 12 - 1:30 pm, while we dive into the essentials of digital marketing to help market and grow your business. Course Outline: Week 1 ● Understanding...

Shelf Made: Getting your Products Into a Store

Maureen Ballatori, CEO of 29 Design Studio, and Frank Cavallaro, COO of Ithaca Hummus, review what it takes to get your product ready for a wider audience either through working with a distributor, wholesaling, or pitching to get it ready for the grocery store. This workshop will outline branding, shelf...

Three C’s of Launching and Growing a Small Business Part 1

Launching and growing a business can be very challenging. However, if you set small goals along the way and hold yourself accountable, it doesn’t have to be intimidating. Just like banks look at 5 C’s of credit to determine your credit worthiness, I have three C’s that one should consider...